Posts Tagged ‘video’

Behind the Scenes: ABC World News Now at Sweet Revenge for National Cupcake Day!

Monday, December 15th, 2014
Sweet Revenge Nog Cupcake

Sweet Revenge Nog Cupcake

I count my blessings as a small business owner. Several weeks ago, I heard from ABC World News Now producer Janine Elliot who reached out to discuss the possibility of being featured on their show for National Cupcake Day. I asked how she knew about my restaurant & wine bar, Sweet Revenge®. She explained she’d researched the best of the best in cupcakes and Sweet Revenge was tops on the list. What an honor!

We talked about ideas for the tv segment, and then I sent her a brief pitch on how we could feature the making of our holiday cupcake The Nog (eggnog cake, spiced cream cheese frosting, grated nutgmeg dusted on top) and taking show host Tina Trinh through our cupcake, wine & beer pairings.

To film a segment efficiently, we deploy some smarty prep up tricks. We mise out batter and frosting ingredients ie have them pre-measured out and ready for filming. We bake off a tray of cupcakes that doubles as b-roll for when the producers want to pull a freshly baked tray coming out of the oven, and its also used when demonstrating our decorating techniques. ABC World News Now Filming at Sweet RevengeOur frosting is at the appropriate temperature for easy decorating along with a filled piping bag. We plan out the cupcake, wine and beer pairings in advance with the show host so there is a smooth, organized work flow and everyone is on the same page as to what to expect. What you see Chef Danielle Falcon doing on the segment in a flash requires her to do the legwork in advance.  She and I talk through the anticipated order of events for the morning and any contingency plans that may be needed.

Marlo Scott & Tina Trinh ABC World News NowWhen it’s time to do the pairings, we pick out the “beauty shots”, ie the creme de la creme of our cupcakes (yes, it’s true there are some that are better looking than others….but they all taste the same, ha!) and we get just the right angle for the camera lens. Our signature rustic parchment paper and mohawk design require just the right positioning to look maximum delicious for the camera. Who woulda thunk that making some cupcakes and having a silly good time enjoying them with booze would require planning?! Indeed, we leave very little to chance when doing these amazing show segments.

It’s always such a good giggle when the show host tries the cupcakes with their wine & beer pairings and gets that “a-ha” look on their face acknowledging they taste the magic. I LOVE creating that moment.

Working with producer Janine & show host Tina Trinh at ABC World News Now was such fun and they were a delight to work with. Although they couldn’t try the alcohol on camera, I convinced them to take a sip and a bite afterward, guilting them with the fact that we were just going to sadly throw everything out after they left! They loved the pairings, and I received lovely emails afterward about the filming.

Yesterday we dropped off cupcakes  to ABC’s studios so that on-air show hosts Reena Ninan and TJ Holmes could enjoy them during the segment that aired early this morning. I’m eternally grateful to ABC World News Now for choosing Sweet Revenge for their Insomniac Kitchen show today.

Celebrate National Cupcake Day today December 15th by joining me for our outrageous cupcake, wine & beer pairings! I think every day should be celebrated with a cupcake, and a wine or beer pairing of course :) )!

WATCH THE ABC WORLD NEWS NOW SEGMENT!

cheers,

Marlo

 

 

Marlo Scott is on ABC World News Now for National Cupcake Day!

Monday, December 15th, 2014
Marlo Scott on ABC World News Now at Sweet Revenge

Sweet Revenge Owner Marlo Scott, Chef Danielle Falcon, ABC Producer Janine Elliot, ABC show host Tina Trinh

We are thrilled Sweet Revenge® and owner Marlo Scott are featured on ABC’s World News Now in celebration of National Cupcake Day today, December 15th!

Watch the Insomniac Kitchen segment that ABC filmed at Sweet Revenge® with Tina Trinh. Chef Danielle showed the behind-the-scenes scoop on how we make the Nog cupcake (eggnog cake, spiced cream cheese frosting, nutmeg dusting) for the holidays. Marlo and Trina have fun with cupcake, wine & beer pairings although Tina has to do the virgin ie non-alcohol versions :) .

Massive thanks goes to ABC producer Janine Elliot for choosing our restaurant & wine bar (and cupcakes, wine & beer pairings!) for their show!

WATCH MARLO SCOTT & SWEET REVENGE ON ABC WORLD NEWS NOW INSOMNIAC KITCHEN

What Are You, Chicken?

Tuesday, March 11th, 2014

It’s healthy to be happy, and it’s especially important to incorporate playfulness into one’s work environment.  When the two come together in beautiful harmony as they often do at my restaurant & wine bar Sweet Revenge®, I refer to it as my workplayce.  Get ready for Fun with Chicken…

Recently I needed to analyze how how much labor goes into breaking down chicken into ready-to-use portions. I wanted to compare this cost against the cost of buying chicken for a higher cost per pound in the portion size we’re looking for. Breaking down chicken entails removing the skin and separating the drumstick from the thigh. I filmed my chef Danielle doing this “chicken dance” :) , and she calculated the time spent doing the project, along with the weights of the chicken once separated and the weight of the removed skin. I took this data and ran the numbers. Result:  we will be buying just the thighs going forward. The incremental increase per pound is offset by the savings in labor and how we can utilize that employee time to accomplish other activities. I have to say, I kinda crack myself up….and yup that’s me laughing in the background.

Watch the video & be entertained. Sweet Revenge: Why Did the Chicken Cross the Road

The “Chicken Dance” at Sweet Revenge from marlo scott on Vimeo.

BONUS: you now know the real reason why the chicken crossed the road!

cheers chicken little,

Marlo

 

Marlo Scott is on the Fox Business ‘Wine With Me’ Show with Tracy Byrnes

Wednesday, May 1st, 2013
Marlo on Fox Business Wine with Me show with Tracy Byrnes

Marlo on Fox Business “Wine with Me” show with Tracy Byrnes

For Tracy Byrnes’ Mother’s Day segment on her Fox Business “Wine with Me” show, we discussed what to do for Mom.  ANSWER:  red velvet Belgian waffles + raspberry bellinis, and of course cupcake, wine & beer pairings!

Our Dirty cupcake & Sweet Smaak Rose Moscato (S. Africa), Sweet Revenge cupcake & Region 1 Malbec (Argentina) and our Very Strawberry cupcake & Lunetta Prosecco (Italy) got the good tv love.  We also talked shop on Sweet Revenge®, Marlo Scott Productions and life as an entrepreneur.

Now This News Exclusive: Our NEW Creamsicle Cupcake, Wine & Beer Pairings

Thursday, February 7th, 2013

Now This News covered the debut of our newest artisan cupcake, the Creamsicle and it’s Hazelnut bellini and Rodenbach (Belgium) beer pairings. Delicious!

Watch the video

Sweet Revenge® and Marlo Scott on MSN’s Business on Main: Protect Your Brand!

Tuesday, March 27th, 2012

Watch MSN Business on Main’s story “The Race to Trademark Sweet Revenge” about my challenges of protecting the Sweet Revenge® marks.  Its a tricky landscape to navigate and can be a stressful expense, but having and defending intellectual property rights are essential for your business.

Cupcakes & Beers (and Marlo Scott :)) on The TODAY Show

Friday, March 9th, 2012

What a thrill! I had a blast with the TODAY show’s Sara Haines when she visited us at Sweet Revenge® during a cupcake crawl at the end of January.  Sara took on the not-for-the-weak task of trying beer pairings with 5 cupcakes and 4 cookies.  We were thoroughly impressed with her– she is bold and hilarious and knows how to handle her sweets & brewhahas!  When the segment aired, the ladies had my cupcakes on the set with them – I am sooo seriously fortunate!   Massive thanks to Sara, Kathie Lee, Hoda and their amazing production team for their phenomenal support of my small business!

My segment with Sara starts at 2:15.

Sweet Revenge® on the Cooking Channel!

Monday, October 17th, 2011

Big thanks to all the good folks who let me know reruns of my Unique Eats segment are currently playing on the Cooking Channel! Woot woot!

View the segment about my cupcake, beer & wine pairings!

Marlo Scott is on MSN.com’s Homepage!

Tuesday, September 27th, 2011

My interview with MSN’s Business on Main got picked up as a homepage story for MSN.com. What an honor and thrill!

Marlo on msn.com homepage!

Marlo on msn.com homepage!

Sweet Revenge is on Grinding NYC’s Best in the City show

Friday, September 16th, 2011

Watch the sassy segment hosted by Jennifer Logue from Grinding NYC’s Best in the City Show. Although Jennifer and her galpals joined us during a torrential downpour, the rain didn’t stand in the way of cupcakes, wine and merriment at Sweet Revenge®!